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JD-POWER

J.D. Power + IHS Markit automotive data.

Definition

J.D. Power key studies: Initial Quality Study (IQS, ~75000 vehicle owners surveyed first 90 days), Vehicle Dependability Study (VDS, 3-year owners), APEAL (Automotive Performance Execution and Layout), Sales Satisfaction Index (SSI), Customer Service Index (CSI). IHS Markit (rebrand S&P Global Mobility 2022): Polk Reports (US/global new vehicle registrations), Automotive Catalyst (forecasts), VINcheck. Adoption: OEMs (GM, Ford, Toyota, etc.), insurance companies, fleet operators, government regulators.

Origin

J.D. Power and Associates founded 1968 by James David Power III ; McGraw Hill Financial acquired 2005 ($150M) ; Cinven private equity acquisition 2019 ($1.1B). IHS Markit founded 1959 (Polk Co.) ; IHS + Markit merger 2016 ; rebranded S&P Global Mobility 2022.

Example in context

Toyota uses J.D. Power IQS results to identify quality defects in first 90 days on 2024 Camry ; data-driven engineering corrections quickly for cumulative IQS rank improvement.

  • VIN — identifier used in data.

Last updated: May 16, 2026