STIBO-STEP-MDM
Stibo STEP Denmark multi-domain MDM.
Definition
STEP architecture: Single multi-domain MDM platform (Product, Customer, Supplier, Location, Asset), Data Modelling (custom data types, hierarchies, classifications), Workflow Designer, Data Quality Rules, Integration Hub (~150 connectors), Channel Management (e-commerce, print, mobile). Differentiation: unified multi-domain vs Informatica multi-products. Industries: Retail, Manufacturing, CPG, Distribution. Headquarter Aarhus Denmark, family-owned Stibo A/S group.
Origin
Stibo originally book publisher 1794 ; Stibo Systems IT division created 1976 ; STEP platform v1.0 published 2003 ; ~700+ worldwide customers 2024.
Example in context
Carlsberg Group uses Stibo STEP for unified MDM Product Master Data (~5000 beer brand SKUs) + Customer Master Data (10000 distributors) + Supplier Master Data (3000 ingredient providers) ; single global source of truth.
Related terms
- Informatica MDM — enterprise competitor.